How strong is your renewal program? You may think you know the answer based on a few statistics and anecdotes from your sales team, but these measures are often inconsistent and rarely instructive on how to improve the overall business. If you aren’t careful with your time periods, you can easily misstate your results.
We believe that the real yardstick on renewals performance lies in a comprehensive set of key performance indicators (KPIs) that can tell a much broader story, to reveal:
- Performance over time and across teams, product lines, and geographies
- Trends and information about customer buying habits
- Key levers for driving future performance
Read our ebook for a dashboard of the 12 Key Performance Indicators for Every Renewal Program, which provides a clear view of how to measure true renewal performance, along with insight into how to drive improvements—and future revenue.
